CASE STUDIES

In just four short years TikTal has catapulted forward as the premier TikTok Influencer Marketing Agency. Our expertise touches nearly every industry – driving innovation and execution on the platform for leading global brands. Our creator-first and creative-forward strategy will crush your KPI’s. Check out some of our standouts below.

Fashion: Gucci

Focusing on their widely recognized reputation of innovation and elegance – Gucci wanted to emulate these core brand values in a creative campaign.

Gucci partnered with top fashion creators whose creative talents speak for themselves. We worked with the brand to ensure the brief had enough flexibility for artistic expression. By doing so, the creators were able to take it one step further and showcase all the talents they possess outside of fashion, such as pottery and sketching.

The creators were challenged to take everyday, mundane tasks, and make them Gucci.

This resulted in a viral hashtag campaign garnering over 7 billion views, inspiring creativity in not only the creators but in the TikTok community.

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Gaming: Playstation

PlayStation was looking to elevate “Play” into remarkable experiences by celebrating those who push the limits of creativity. The ultimate goal for PS is to maintain their leadership position within gaming and culture.

As a team, Playstation, TikTal and creators reimagined possibilities through unexpected, authentic moments of creativity and joy that ignited remarkable Play! We sourced five top creators with a combined following of nearly 30M to authentically  integrate PlayStation into content that pushed the limits of creative expression, storytelling, and entertainment.

Working across several different artistic genres from baking to digital illustration, creators pushed their boundaries to achieve the highest quality of execution possible. The campaign resulted in 117M video views and 53M hashtag views. 

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Luxury Goods: Tiffany & Co.

Tiffany and Co hosted a “Visions of Virtuosity” exhibition at the Saatchi Gallery. The goal of partnering with TikTok Creators was to create viral content, driving physical  to the exhibition as well as desirability beyond those able to attend.

TikTal executed this vision in a two part video series with each creator. This campaign proved to be very unique as we were able to help provide real life interactions with the brand and community. We are excited about collaborating on more out of the box campaign ideas that transform typical social activations.

The campaign proved to be a highly engaging, intersecting luxury and short form video.

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